Houston

Reserve 101

1201 CAROLINE ST, Houston, 77002 · Harris County
MB1084023Mixed beverage34th in ZIP 77002357th in Houston
Sep 2026 sales
$91,087
Down 18.4% vs Sep 2025

TABC renumbered this location's license from MB106618600 to MB681183 in Mar 2008. Figures combine all 3 licenses.

Monthly Sales History

Oct 2025 – Sep 2026
Monthly sales
mov avg
Best month ever
$129,977
Mar 2026
Past 12 months
$1.2M
↓ 1.9% vs prior year
All-time sales
$12.8M
Since Jan 2008 · 225 months
Monthly average
$100K
Past 12 months
All-time avg: $57K

Product mix, Sep 2026: 92% liquor · 5% beer · 3% wine

Data: Texas Comptroller mixed-beverage gross receipts • View raw data ↗